Urban Science offers a suite of automotive retail solutions focused on improving the effectiveness and efficiency of our clients’ marketing efforts in order to facilitate customer acquisition and retention. Urban Science leverages its Power of 4TM approach using cutting edge analytics, proprietary software solutions, and years of automotive industry experience to help our clients create and execute strategies to achieve their sales objectives by generating and closing, high quality shopping traffic.
The Global Practice Director will further develop and implement an Enterprise Lead Solution strategy for Urban Science. This includes defining, prioritizing and planning the portfolio of products/solutions within the enterprise lead solution family. This person will work closely with internal and external stakeholders to determine new solutions and enhancements that drive overall market performance and positioning solutions in the market to help achieve the company’s vision and growth objectives.
This person will be recognized in the automotive industry as an expert in dealer digital marketing solutions and have a deep understanding of the following: retail traffic generation, media optimization, lead management, digital advertising, social media and reputation management, dealer website architecture and design.
Performance Areas for solution family: